New product development

Creating a new software product is a challenging task that needs careful planning & dedicated execution. i-CTC seamlessly integrates with the client team in order to convert 'vision' into 'execution' while the Client's onsite resources are best leveraged for roles that are customer-facing and help in prioritizing the product feature-set. The Client team's domain knowledge and market understanding is well-complemented by i-CTC's technical, process and management expertise acquired by the scores of product development engagements we have undertaken.



Some of the clear benefits you secure are highlighted below.


32_beneficical-decreaseBeneficial Decreases

Time to Market

Total Cost
of Ownership

Risk of Failures

Management Overhead

For your product bringing clear value to you & your investors

And not just the initial product development costs

Through application of best practices & proven methodologies in product development lifecycle

Through use of efficient project management

32_beneficical-increaseBeneficial Increases

Access to Specialized

Levels of Product Quality

Resourcing Flexibility

Availability of
In-house Resources

Which are not easily accessible or required sparingly

As against training & using an in-house team


Allowing upsizing or downsizing without the attached costs


For customer-facing roles and deciding what needs to be build


Building Predictability in New Product Engineering

i-CTC's Product Development service covers the entire spectrum of activities involved in taking a product from idea to reality. We get deeply involved with our customers to understand their business, their customers, competitors and other key drivers. Utilizing this understanding we lay out the roadmap for a product that can exceed market and user expectations.

We understand that all products necessarily go through a lot of flux in the initial stages. We have customized our methodologies to suit the ever-changing requirements and have built a mindset within our resources to ensure that they are capable of handling such uncertainty. Our goal is to achieve predictable quality and ship on a predictable date while using predictable budgets.